Luitpold Pharmaceuticals Chooses BioClinica Express EDC

– Vendor Flexibility and Technology Suite Cited as Key to Selection –

August 1, 2012

August 1, 2012.  NEWTOWN, PA – BioClinica®, Inc., (NASDAQ: BIOC), a global provider of clinical trial management solutions, today announced that Luitpold Pharmaceuticals, a pioneer in the development and marketing of a wide variety of drugs and medical devices, will use BioClinica's Express Electronic Data Capture ("EDC") system for multiple upcoming clinical trials.

Luitpold selected BioClinica's Express EDC after a comprehensive search and vendor evaluation process, citing the company's flexibility during the bidding process and advanced technology as important factors in the decision.

"The transparency of BioClinica's solutions and accessibility of the project management team will make BioClinica a true partner in the clinical trial process," said Marc L. Tokars, Vice President of Clinical Operations for Luitpold. "We're excited by the possibilities that BioClinica's advanced technology will bring to Luitpold's future clinical trials."

BioClinica's Express EDC makes every part of the clinical trial process more efficient and easier to manage. Express is a comprehensive EDC solution that uses time-tested, stable technology to provide a central hub to coordinate and organize the collection and dissemination of clean data, adding speed and quality to every part of the clinical trial process.

"We are pleased Luitpold has selected BioClinica's Express EDC for their upcoming trials," said Peter Benton, President of BioClinica's eClinical division. "Luitpold has a proud tradition of pharmaceutical innovation, and we are extremely pleased that BioClinica's comprehensive suite of eClinical solutions will help them continue to bring new drugs to market."

About Luitpold Pharmaceuticals, Inc.
Luitpold Pharmaceuticals, Inc., a Daiichi Sankyo Group Company, headquartered in Shirley, NY, manufactures over 80 pharmaceutical products including Venofer® (iron sucrose injection, USP), the # 1 selling IV iron therapy in the U.S., which are distributed through its human health subsidiary, American Regent, Inc. Luitpold Pharmaceuticals, also markets dental bone regeneration products and veterinary pharmaceuticals through its Osteohealth and Animal Health divisions respectively. Sprix® (ketorolac tromethamine) Nasal Spray is marketed through its Regency Therapeutics Division. For more information on Luitpold or any of its divisions and products, please visit: www.luitpold.com.

About BioClinica, Inc.
BioClinica is a specialty clinical trials services provider that improves the development of new medical therapies by delivering expertise and technologies that enhance clinical research data and analytics, worldwide. The company offers industry-leading medical imaging services, enterprise eClinical technologies, patient recruitment and retention, clinical research centers and cardiovascular safety solutions that bring quality and efficiency to every phase of clinical development. BioClinica's experience spans three decades and includes thousands of studies in all therapeutic areas. The company serves more than 400 pharmaceutical, biotechnology, and device organizations – including all of the top 20 – through a network of offices in the U.S., Europe and Asia. For more information, please visit www.bioclinica.com.